The octopus is decently soft, but it's definitely not as big as I expected--the head (not including the arms) is only about 12 or 13 inches in diameter. I chose this Squishable because of the cute face on the photos, so I'm disappointed because the face on my octopus is my least favorite thing about it! The eyes and mouth are on top of matted-down fur surrounded by 2cm-long fur, so it looks like the mouth and eyes are sunken in and oddly separate. I tried pushing the longer fur closer in, but then the eyes and mouth are hidden. I wish there had been a better close-up photo of the face in the photos, so I wouldn't have been surprised by this. Also, the fur is more scruffy than I expected, and the shape is not as round as pictured.